MailChimp, one of the most popular email marketing and newsletter solutions provider announced this week some new enhanced features for the free and paid services. Plus, if you are a user of MailChimp’s Alter Ego security service to protect your account from the bad guys. MailChimp is willing to throw in a 2% discount for being a what they call “Good security-conscious netizens” .
[quote]We’re rewarding all our AlterEgo 2-factor security users for being good, security-conscious netizens of the email eco-system by giving them a 2% discount on MailChimp. (Get it? 2-factor security -> 2% discount?) If you manage a large list in MailChimp, this discount can be a pretty significant savings for you. And 2-factor security just might be able to save you from email breaches (which is significant no matter what the size of your list). If you’re an agency who manages clients in MailChimp, you should consider setting up AlterEgo for your clients, because it’ll make you look pretty darn responsible, and save them a little money.[/quote]
Coinciding with their new discount offering, Mailchimp also updated their newsletter management system to v6.7 which delivers some new goodies.
+Anderson Curry is publisher of Digital Life CEO and Managing Partner at ECS Media Interactive, an Internet marketing agency. Anderson has more than 20 years experience in the technology and marketing industries. He regularly writes and speaks on brand development, social media, technology, and the emergence of the new digital CEO.